Hi, I'm Kate McCrossin

dog lover
david bowie fan

I'm a Sydney based designer committed to crafting strategically informed design solutions in collaboration with my clients

..and I'm floating in the most peculiar way..

..and I'm floating in the most peculiar way..

It all starts with a story..

Just like the one about the Jean Genie, a good story captivates its audience!

I work collaboratively with charity organisations, small businesses and start-ups to uncover their story, define their message and craft effective communication pieces across all touchpoints, connecting them with their communities and creating rewarding engagement experiences.

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More than a just a logo – branding draws on the feeling people have when interacting with with you, and includes a tight visual design system, and guidelines to ensure consistency

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Digging down with deep research into who we are talking to – and then understanding how we position ourselves for maximum effect – we do this together through a series of workshops

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Chances are it's online where you first connect with your people – websites, social media campaigns and keynote slides have to stand out when they need to

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Very much still a relevant medium, print is not dead! Understanding how to use it to its potential, along with the difference between RGB and CMYK, is a valued craft

It's a process of working together

I'm curious – and I love a good chat!

My process involves working in close collaboration with you – workshopping together, defining your design problems and forming the basis for what we do, how we do it, and who we are doing it for – quickly and successfully reaching design goals.

If you think we'd be a perfect match, fill out the form and I'll be in touch!

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“..ch–ch–ch–ch–changes, turn and face the strange..”

david bowie – changes